Are You Utilizing Email Marketing to Reach out to Candidates?

In the game known as recruiting, without email marketing you may be falling behind. The days of posting a job listing and waiting for candidates to apply are now over. Candidates are both passive even as the job market tightens with increasing competitiveness in almost every job category. As a recruiter, you’re worried that you’ll be able to fulfill job openings quickly enough to keep your hiring managers content. What are you missing? It may be an emphasis on email marketing to bring more candidates to your pipeline. Here’s how to use email marketing to expand your reach. How Can [...]