Reasons Texting Your Candidates Should Be Part of Your Recruitment Strategy

The numbers don’t lie: 97% of Americans own a cellphone. 73% of millennials and Gen Z’ers interact digitally more than they do in real life.Text open rates are 97%—compare that to email, at just 14%. There is plenty of data showing that texting is the best form of communication for meeting candidates where they hang out. Here’s why texting should be part of your recruiting strategies. Why Should You Add Texting to Your Recruitment Strategy? Benefits of Texting Candidates Texting is simply the most modern way to leverage technology to reach candidates. You can use it to connect with pipelined candidates in real-time, [...]